Packed full of vitamins and calcium to help kids grow up healthy and strong, Earth's Best's delicious low-fat yoghurt invites fun to the adult-led chilled aisle. Featuring special guest appreances from the Sesame Street, we created a new launch look and feel born out of the joy of playtime. Pairing big colourful type with charming furry-like crops of the Seasame Street characters to help land a tasty dose of play.